Pendo offers an all-in-one product experience platform that puts the product at the center. It enables companies to make product intelligence quickly and widely usable. Simply put, Pendo is on a mission to improve the world’s experience with software – whether that be the apps we use at work, in everyday life, to communicate or just for fun. Pendo’s clients include world-leading companies, including Verizon, Morgan Stanley, LabCorp, OpenTable and Salesforce. In Europe, it already has more than 300 customers and brands such as CloudPay, Collibra, monday.com and Zoopla.
Founded and based in Raleigh, North Carolina, Pendo had annual recurring sales of $100 million in July 2021. It has clients and offices around the world. the great team here on the ground.
What do you think makes this company unique?
Pendo stands out for two main reasons: First, it is a product experience platform designed by and for product people. Pendo was founded by serial entrepreneur Todd Olson, who literally wrote the book on how companies can put products at the center of their strategies. The platform is purpose-built by experts in the field who really understand the frustrations of not having access to data.
Second, Pendo’s platform is by far the most comprehensive on the market – it’s the first and only platform that can deliver product analytics and insights into user behavior, along with the ability to take action on the data, making it the best tool to experiences.
How has the company developed in recent years?
It was a historic time of rapid change for the software world – first the pandemic made everything digital, and in the current economic climate, product is becoming more important than ever as a factor that enables efficient growth. Pendo has felt that strong demand and has seen phenomenal growth in recent years – last quarter we announced 60% ARR growth, more than 2,500 paying customers and 3,300 Pendo Free users worldwide – not to mention that our workforce last year year nearly doubled to more than 950 employees worldwide!
In addition to growth, another key focus for the company is providing education and community to product and digital leaders everywhere – this was greatly boosted by our acquisition of Mind the Product, the world’s largest community of product managers, founded here in London .
What can we hope to see in the future of Pendo?
We have customers and a presence all over the world, but our focus for the future is to really put our flag in the ground and build more specialized, knowledgeable local teams around the world.
That’s where I come in – Europe is an incredibly advanced market, with its software leaders producing world-class solutions. Many are already benefiting from Pendo, but as part of my newly created role as EMEA MD, I am on a mission to take Pendo to the next level in Europe. We have a great team, a thriving community and some amazing customers, and my goal is to drive this energy to reach even more product managers to help them stay ahead.
An important aspect of this is our community and networking activity – Mind the Product EMEA is coming in October and we will also be hosting our annual Pendomonium conference in London in November. Anyone in the product space looking to advance their craft and network with others in the industry is welcome – customers, partners, perspectives. Check out this space for more info.
