Complete Guide from setting up your Google Analytics Account to diving further into Google Analytics & reporting.
What you’ll learn
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Installing Google Analytics Tracking Code on your Website
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Setting up Goals and Conversions for Marketing Campaigns
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Be able to get insights out of data for decision making
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Predict future behaviour of website users
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UTM Parameters
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Customizing Google Analytics Dashboard
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Filtering Internal Traffic inside Analytics Data
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Become comfortable using Google Analytics
What you’ll learn
-
Installing Google Analytics Tracking Code on your Website
-
Setting up Goals and Conversions for Marketing Campaigns
-
Be able to get insights out of data for decision making
-
Predict future behaviour of website users
-
UTM Parameters
-
Customizing Google Analytics Dashboard
-
Filtering Internal Traffic inside Analytics Data
-
Become comfortable using Google Analytics
This course includes:
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1.5 hours on-demand video
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Full lifetime access
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Access on mobile and TV
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Certificate of completion
Requirements
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Access to a computer or laptop with an internet connection.
Description
This course will teach Google Analytics from scratch. Here is the overview of what you are going to learn,
- Setup Google Analytics Account
- Installing Tracking Code on your website
- Configure Marketing Goals
- Setup Filters
- UTM Parameters
- Generating Reports ( Audience, Real-time, Acquisition, etc. )
Who this course is for:
- Bloggers
- Webmasters
- Online Business Owners
- Marketing Professionals
- Intermediate level Digital Marketers
- Beginners in Web Analytics
- College Students
Who this course is for:
- Anyone who is interested in learning Google Analytics
- Anyone who is interested in Digital Analytics